How restaurants can avoid ruining Mother’s Day

By Suzanne Stevens  – Editor, Portland Business Journal  /  May 9, 2013

Brunch and Mother’s Day may go together like champagne and orange juice, but nothing can dampen the experience like an hour-long wait to eat.

The National Restaurant Association estimates that about 80 million American adults will step out to dine on May 12, making Mother’s Day the top sales-generating day of the year for restaurant operators.

“You only get one opportunity to make a first impression, so making the experience a great one for first-time customers is very important,” said National Restaurant Association spokesperson Annika Stensson.

Easier said than done. Managing customer traffic is a monster challenge — a Rubik’s Cube is how Mothers Bistro Chef and Owner Lisa Schroederdescribed the logistics — and staffing up to meet demand is key.

We asked restaurant managers and owners at some of Portland’s hottest brunch spots to share their Mother’s Day experiences and what makes the day so special — and so challenging.

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